New Heights Pharma Unveils Omron M7 Intelli IT, Others in Lagos


It was a carnival-like reception at the NECA House, Ikeja, Lagos, the venue of this year’s ACPN Continuing Education Conference, as community pharmacists across the State applauded the grand unveiling and commissioning of New Heights’  new professional and home blood pressure devices, Omron M7 Intelli IT, Omron HBP-1320 and Omron HBP-1120.

The colourful unveiling and commissioning attracted hundreds of participants and stakeholders in the healthcare sector, who besieged the venue to witness the occasion.

Beaming with smiles and enthusiasm, Pharm. Ebenezer Olayinka, marketing manager, New Heights Pharmaceuticals explained the benefits of the products to the audience, noting that Omron M7 Intelli IT – is the latest cutting edge innovation in blood pressure monitoring, while the other two – The HBP-1320 upper arm blood pressure monitor is easy to use, has a rugged design, and an integrated handle that makes carrying easier. The HBP-1120 upper arm blood pressure monitor has a compact and space-saving design which is created for professional use in medical practices and nursing homes.

 New Height Pharma Unveils Omron M7 Intelli IT, Others in Lagos ACPN
A cross section of stakeholders and participants at the programme

Olayinka said both HBP-1320 and HBP-1120 are devices that put the healthcare professional in control, saying they can carry out measurements on patients either manually or automatically using the devices and they can compare results to confirm accuracy.

Continuing, he said there all kinds of electronic blood pressure measuring devices in the market today, but majority of them are not accurate and cannot stand the rigours of use in a healthcare environment, but New Heights Pharmaceuticals Limited, the official business partners for Omron Healthcare in Nigeria, with over a decade of partnership has come to bridge the gap in solving the problem of accuracy and validation in professional blood pressure measuring devices.

He further disclosed that Omron M7 Intelli IT is the company’s latest innovation in accuracy that assures consistent accurate result from any position around the upper arm, adding that it is embedded with their first Omron smartphone app, and it has come to address the problem of accuracy, validation and safety.

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“Among other things, it has the capacity to sync your readings to your smartphone in such a way that you can easily track your results and monitor its progress by turning the results into meaningful graphs. It can also share the data via email to your healthcare professionals. What this simply connotes is that, you are in control of this new Intelli Wrap Cuff technology which assures consistent accuracy from any position around your upper arm,” he noted.

In his remarks, President, Pharmaceutical Society of Nigeria (PSN), Mazi Sam Ohuabunwa, remarked that he is eager to see the impact of the devices especially in the area of improved control of high blood pressure among the Nigerian masses, adding that New Heights Pharmaceutical is an household name in terms of quality products.

Speaking with Pharmanews, Pharm. Ogheneochuko Omaruaye, managing director of New Heights Pharmaceuticals, noted that Omron Healthcare with over 80 years’ experience manufacturing medical devices and the number one global brand in digital blood pressure monitors, has come up with solutions for professional blood pressure measuring devices specifically developed for Healthcare professionals to help address the problem of accuracy, validation and safety, adding that these professional blood pressure measuring devices has now been introduced into the Nigerian market by New Heights Pharmaceuticals, the official business partners for Omron Healthcare in Nigeria.

Lauding the launching of the devices, Pharm. Okotie Jonah, secretary, Association of Community Pharmacists of Nigeria (ACPN), Lagos State branch remarked that the unveiling and commissioning of Omron M7 Intelli IT and other ranges was a huge success, adding that the products were well received by community pharmacists in Lagos State given its advanced features and improved reliability in cardiovascular screening.

“The launch of the M7 Intel IT as an amazing experience as the device will give both the healthcare practitioner and the patient an amazing experience. It is a device that elicits trust from the patient and builds the confidence of healthcare practitioners. New Heights is a leading company in pharmaceutical wholesale and distribution sector, so with this unveiling, it has added a feather to its cap”, he said

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After a keynote speech on cardiovascular diseases by Dr Ramon Moronkola, consultant cardiologist, Lagos University Teaching Hospital (LASUTH), the Omron products were formally unveiled amidst a thunderous ovation from the appreciative audience.

It would be recalled that New Heights Pharmaceuticals Limited, in collaboration with Omron Healthcare previously launched Omron M7 Intelli IT and other ranges at Atrium Event Centre in Port Harcourt, Rivers state, some months back.


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