The More You Learn, The More You Sell


“The beautiful thing about learning is that nobody can take it away from you.”

– B.B. King

Learning is priceless. Knowledge is gold. The more you learn, the more you can do. You cannot give what you don’t have. The level you will attain in your career is a function of what you know. The things you can do are not disconnected from the things you know. They are mutually inclusive.

The more you learn, the more you excel

Successful people seek knowledge anywhere and everywhere they find themselves.  Abraham Lincoln is one of the heroes we celebrate in the world today. His rise was remarkable because he had a humble beginning. He did not have connections or formal education, yet he rose to become one of the greatest presidents in the US history.

Lincoln was famously born in a one room log cabin to uneducated farmer parents. He received only 18 months of formal education and offset this disadvantage by reading any book he could set his eyes on. Neighbours recalled how he would walk for miles to borrow a book. He taught himself the law by reading Blackstone’s Commentaries on the laws of England and became a successful attorney.

Get Noticed, Let the Marketplace Always Remember You

Quest for knowledge changed the story of this great American President. We know his success story. You excel in your career when you love and apply the right knowledge. This is an irrefutable truth anywhere in the world.

The salesperson or professional who seeks to expand knowledge will always stand out in the crowd. The things that will separate you from the crowd are deposited within you and you give them out when the chips are down.

Brian Tracy- endorsed speaker and training consultant
George O. Emetuche

The salesperson who knows is the one who sells

The place of accurate information is imperative in the world of selling. The more you deploy the right information in the field, the more you sell.

The sales professional is like a doctor who diagnoses the sickness in a patient before prescribing drugs. You can’t treat the patient if you have not diagnosed the sickness. Selling is about having access to accurate information, building robust professional relationships and delivering value. You can’t go ‘‘sales wrong’’ when you follow this process.

Performance Determines Relevance

You need to discover the needs of prospects and customers before finding solutions to them. This helps the salesperson to sell strategically. This is where competence comes in. Competence is a function of expanding knowledge. The more you expand your knowhow, the more you sell.

You discover before you conquer. Information is imperative in salesmanship; accurate information is priceless in the art of selling. It is vital in development too. Personal development and information are interwoven. Information develops knowledge while knowledge improves skills. Seek knowledge!


To succeed in life or career is a choice

To follow the path of expanding your knowledge base in order to do more in life and career is a choice. Being self-responsible is the way of successful people. Ponder on this: You are like a business empire that has the powers to determine its structure. You are in charge of the decisions about this personal enterprise. Your business strategies and the ways to achieve them are in your hands.

You are a brand and only you have the complete information required to tell your story. This is the mindset of champions. These are the things you tell the man in the mirror daily! Expand your knowledge base. The more you learn, the more you excel. Keep learning, keep selling!

Unbreakable Laws of Sales 7th Law: Selling is like fishing - you need the line, the hook and the bait


Dear Distinguished Friend,

Introducing My E-Books to you.

Always remember that you can’t go wrong with books. Book is life!

You can now buy my e-books from the following online platforms:


Book 1.THE ART OF SELLING …a practical approach to sales success:





Book 2. BE INSPIRED! …Win From Within:

Amazon (




Book 3.The 25 Unbreakable Laws of Sales Success …an all-time reference book for sales success:





Book 4 THE SELLING CHAMPION … Discover how to be an Eagle in the market place:




Order today.

George O. Emetuche, CES, MNIMN, is a Brian Tracy endorsed bestselling author, accredited training consultant, sales and marketing expert.

Our 10th Annual Masterclass holds at Sheraton Lagos Hotel on 21st August, 2021

Theme: KEEP SELLING! For payment details or group discounts please call, 08186083133 or


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